Dubai: OpenAI has launched a new business profile feature for ChatGPT, allowing companies to manage how their products and services appear to users, in a move that brings the AI chatbot closer to Google’s business search services.
The new feature, introduced on Tuesday, November 10, is available in beta through Business Hub, where eligible companies can claim their profiles, verify their identity and update information about their operations.
Get updated faster and for FREE: Download the Gulf News app now - simply click here.
Businesses can provide details about their products and services, including pricing and availability, helping ChatGPT users find more accurate information when comparing options or making purchasing decisions.
The launch comes as OpenAI seeks to expand ChatGPT’s role beyond answering questions and generating content into helping consumers discover businesses and products.
How ChatGPT business profiles work
Companies can claim an existing business listing or create a profile, subject to eligibility and verification requirements.
Once verified, businesses can update key information, including their website, business description, products and services.
OpenAI is also introducing analytics that show how users discover and interact with businesses through ChatGPT.
These include business mentions, website clicks and common topics associated with searches in which a company’s website appears.
The company says the insights are aggregated to protect privacy and do not give businesses…
