Gene Simmons has reduced the asking price of his Beverly Hills mansion again, bringing the cost of the property down after several unsuccessful attempts to find a buyer. The KISS bassist, who purchased the contemporary residence in 2021, has repeatedly adjusted its price since putting it on the market. The house combines striking architecture, extensive views and luxury amenities, but its high asking price and the musician's personal expectations for a future owner have added an unusual dimension to the sale.Why Gene Simmons has slashed his Beverly Hills mansion priceThe latest reduction brought the Beverly Hills property to $11.5 million, according to Mansion Global. It reported that the mansion had undergone its sixth price cut since it was first listed for $13.995 million in April 2025. The latest adjustment represented a reduction of approximately $2.5 million from the original asking price.The repeated changes indicate how the musician has been repositioning the property in an effort to attract prospective buyers. Realtor had previously reported in February 2026 that the asking price had fallen to $12.5 million, following an earlier reduction from $13.99 million to $13.49 million in September.The successive cuts have brought the residence closer to its original purchase price, although Simmons could still potentially make a profit if the sale is completed at the current asking level.What makes the mansion…
KISS star Gene Simmons cuts Beverly Hills mansion price by $2.5 million
In brief
Gene Simmons has reduced the asking price of his Beverly Hills mansion again, bringing the cost of the property down after several unsuccessful attempts to find a buyer. The house combines striking architecture, extensive views and luxury amenities, but its high asking price and the musician's personal expectations for a future owner have added an unusual dimension to the sale.Why Gene Simmons has slashed his Beverly Hills mansion priceThe latest reduction brought the Beverly Hills property to $11.5 million, according to Mansion Global.
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