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Eliud Kipchoge has given fans a glimpse into one of his most personal projects yet — a bespoke luxury timepiece called the Feather, designed in partnership with Swiss independent watchmaking house Artisans De Genève SA.
The marathon icon shared the reveal on Facebook on Saturday, November 14, posting a series of images alongside a detailed explanation of what the watch means to him and the thinking behind its creation.
Lightness was the driving principle of the design. Kipchoge and the Geneva-based atelier developed a Titalum® case — a proprietary alloy combining titanium and aluminium — that brings the total weight of the piece down to just 57 grams.
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For an athlete who has built his career on stripping away every unnecessary gram, the choice of material carries obvious symbolism.
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The watch also features warm tones and an incorporation of the Kenyan flag, elements Kipchoge said were a deliberate tribute to his homeland.
Kipchoge was clear that the Feather is not simply a fashion statement.