SEOUL – A growing social media trend among young South Koreans of using generative artificial intelligence to make themselves or their friends appear dead as a joke has prompted calls for tighter regulation of online platforms, news reports said on Nov 15.
Social media platforms, particularly Instagram, have had a surge in posts featuring AI-generated images styled as black-and-white funeral portraits, accompanied by memorial messages such as “Rest in peace” and “You will always be remembered”.
Some posts include dates of birth and fabricated dates of death, along with black ribbons and white chrysanthemums, making them difficult to distinguish from genuine death announcements.
The practice has recently gained popularity among teenagers and people in their 20s as a prank among close friends.
Comment sections show mixed reactions, with those aware of the prank asking questions such as “What food should I prepare for your memorial service?” while others, unaware that the posts are fake, offer sincere condolences, saying, “It’s heartbreaking to see someone die so young”.
Experts have warned that the trend trivialises death and called for stronger action from social media platforms.
“Funeral traditions and the significance of death are increasingly being taken lightly among younger generations,” Kim Si-deok, a professor in the department of funeral services at Eulji University, told South Korean media.